IBQ
What we did
Improved overall site architecture and navigation for website design to enable easy browsing and a smooth user experience. Each section is clearly defined, and the user-journey has been mapped and refined extensively resulting in a user-friendly and visually-appealing website.
The Context and Challenge
The existing website design was outdated and navigation was inconsistent throughout the pages, thus the challenge was to create a new website design that attracts customers and communicates brand value through an intuitive front-end interface, including designing more than 150 pages on a tight timeline.
The Process
We worked closely with the IBQ team to understand their industry from the ground up. Through a collaborative effort, we created a beautiful and responsive website layout for all pages that supported IBQs vision. Our site architecture accommodated all IBQ’s requirements, optimized user experience and
was scalable to allow for future growth.

The Solution

The Results
